Hello! 👋🏼 I’m Tiffany Nieslanik,
a freelance content marketing writer and journalist.

If you’re looking for strategic writing that turns complex ideas into unforgettable stories, you’re in the right place.
Whether it’s data-backed content for a growing brand, a deeply reported science feature for National Geographic, or a thought-provoking personal essay for Business Insider, I create stories that stick with audiences, converting readers into customers and customers into superfans.
For mission-driven brands or editorial teams working in:
- science, SaaS, and technology
- health and wellness
- parenting and lifestyle
- community-led start-ups
…let’s connect! Together we can craft clear, engaging content that drives the results you are looking for, whether that’s an SEO boost, higher engagements, more brand visibility, or something else.
Thanks to a background in journalism, community marketing, and creative writing, when you partner with me you’ll get
combine strategy with editorial quality. We can create a wide variety of content, (think: reported articles, white papers, blog series, email campaigns, and more), that keeps readers engaged to the end. Better yet? It builds trust, ranks on search (and AI), and actually sounds like you.Whether it’s an SEO or AEO-centric blog optimized for AI, a thought leadership piece, or a science-backed article, when we work together, we’ll take what’s in your head (or your messy doc) and turn it into powerful, strategic content that gets seen and shared.
If your content isn’t building trust, driving action, or creating superfans…

Featured Content
How junk food outsmarts our brains—by hiding in our memories
Written for National Geographic, April 2025
New research reveals that memories of fatty and sugary foods are encoded in the hippocampus, helping explain why some cravings feel impossible to resist.
Wearable fitness trackers are making us anxious—here’s how to stop it
Written for National Geographic, October 2024
From heart rate monitoring to sleep data, wearable devices are revolutionizing health. But at what cost?
Big Sky, brighter stars: Why Montana is 2025’s ultimate stargazing destination
Written for NatGeo Travel, February 2025
With a nickname like Big Sky country, it’s no surprise Montana is the ultimate destination for this year’s celestial events, like a lunar eclipse and meteor showers.
Screen time can have surprising benefits for kids—when done right
Written for National Geographic, January 2025
Not all screen time is created equally. Experts explain why quality matters more than quantity and how parents can rethink their rules for devices.
Hidden Gluten in Foods: What to Watch for and Why It Matters
Written for The Paleo Diet®, May 2025
For some, eating gluten can lead to serious health issues, while others may experience mild discomfort. Understanding gluten’s role in our diet is crucial for making informed dietary choices.
Why Letting Your Kids Fail May Be the Ultimate Parenting Win
Written for PS, February 2025
Research indicates minor struggles now build confidence, resilience, and problem-solving skills later for kids. When we let children fail in developmentally appropriate ways, they don’t just learn how to handle failure — they learn how to recover from it.
My kids use AI as a tool, not a crutch.
Business Insider, May 2025
I’m teaching my kids to use AI as a learning tool rather than to do things for them. They know it makes errors, and how to spot them.
Why Women’s Healthcare Is A ‘Ghost Market’ Ripe For Innovation
Written for Her Agenda, April 2025
According to a recent report from Amboy Street Ventures, there is an estimated $360 billion opportunity in unaddressed healthcare needs for women. Even with such a large potential market, women’s healthcare remains overlooked.
Ways we can work together
Looking for someone who can transform your best ideas into engaging content?
With experience spanning neuroscience, construction tech, healthcare, and more, I distill intricate topics into clear, compelling content that informs, connects, and converts readers into customers.
Need help driving engagement numbers (subscribers, likes, clicks, shares, comments, downloads, and more) with tailored content?
I’ve successfully turned casual readers into superfans for brands like Yelp, The Midst, Miro, and Trusted Health. We can also create content that helps drive group membership or event attendance (not just RSVPs who no-show.)
Want to boost SEO ranking or streamline content production?
I have experience doing both for The Mom Project, Stream Modular, and other brands. If you want increase your content potential, let’s talk!

My process, at a glance:
🔎 Discovery: We align on goals, audience, and voice.
🧐 Research: I dig into the topic and your tone.
👩🏻💻 First Draft: Clean, strategic, and usually close to final.
🎧 Feedback: Edits are collaborative and clear.
🚚 Delivery: You get ready-to-publish work that performs.

If you need a translator of big ideas, a strategic thinker, and a reliable partner whose experience lives at the intersection of crafting content and building community for brands and editorial teams in the science and tech, health and wellness, parenting and lifestyle, and travel and culture industries, send me an email at tiffany@theladyhawk.com and we can get the conversation started.
Why work with me?
Thanks to decades of experience across multiple industries I bring a wide variety of skills to the table. Here are just a few of them.
🎤 Journalistic Interviewing and Reporting
Knowing how to ask the right questions, spot the quote that matters, and structure a story that keeps readers hooked is an integral part of telling a good story.
🗝️ SEO Strategy and Keyword Integration
Researching smart, aligned keywords with intent and structuring content for both humans and algorithms, without killing the vibe takes skills I’ve developed over years of writing.
🧪 Simplifying Science, Health, and Tech Communication
Explaining complex ideas without dumbing them down, making topics like neuroscience, nutrition, or AI digestible and engaging are all part of my process.
🗣️ Brand Voice Adaptability
Slipping seamlessly into any voice—from a founder’s thought leadership tone to a playful DTC wellness brand is a natural talent of mine coupled with adaptability gained from truly understand you and your brand.
✏️ Long-Form Content Craftsmanship
Deep-dive content that educates and converts, while holding attention through pacing, flow, and narrative is dependent on the structure. You need a partner who understands what that should look like. 🙋♀️
🧐 Content Strategy Thinking
You aren’t looking for just a writer. You need someone who understands how a piece fits into the larger marketing and brand puzzle. I got you.

Writing & Marketing Services

Together, we’ll combine SEO strategy and and AEO-centric content optimized for AI with editorial quality so you get content that ranks well in search and AI. And still sounds like it was written by a real human.
When you partner with me, we’ll work to build your audience’s trust through authentic content. My deep research and empathy-driven voice helps your brand stand out clearly in a noisy world. Types of projects I can help with include:
📍Reported articles/journalism | 📍Webinar Scripts and Decks |
📍Blog posts | 📍Infographics |
📍Downloadable Resources | 📍Pillar pages and resource hubs |
📍Social Media Marketing/Posts | 📍Thought leadership |
📍Newsletters | 📍Website copy |
📍Creating style guides | 📍Email campaigns |
📍White papers | 📍Case studies |
📍Creating or managing editorial calendars | 📍Brand Messaging/Identity/Strategy |
📍Quarterly, Annual, or Special Reports | 📍Guides |
Specialties
◇ Science | ◇ Neuroscience |
◇ Health and Wellness | ◇ Wearables |
◇ Longevity | ◇ Startups |
◇ Women’s health | ◇ Travel (Family and Solo) |
◇ Technology | ◇ AI |
◇ Kid tech | ◇ Parenting |
◇ Food and Hospitality | ◇ Food Science |
◇ Education/Ed Tech | ◇ Personal Essays |
Brand storytelling and messaging
Clarify your purpose and connect with your audience.
AEO/SEO-informed content
Research-backed articles that educate and engage readers.
Thought leadership ghostwriting
Voice-driven thought leadership that builds trust.
A content partner who brings clarity, not chaos to your words, and your world.


With a background in editorial leadership and a foundation in science, parenting, and wellness writing, I bridge story and strategy to create meaningful, search-smart, audience-first content. If you want more than “just content” and are looking for messaging that works hard to educate, earn trust, and connect your brand with your best audience, drop me an email: tiffany@theladyhawk.com.


